Privacy Policy

Last Updated: April 19, 2025

At Yellow Page (yellowpage.my), we value your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, share, and safeguard your data when you visit our website or use our services. By accessing yellowpage.my, you agree to the practices described in this policy.

1. Information We Collect

We collect the following types of information:

a. Information You Provide

  • Contact Information: If you subscribe to our newsletter or contact us, we may collect your name, email address, or other details you voluntarily provide.
  • User-Generated Content: Comments or feedback submitted on our platform may be collected and stored.

b. Automatically Collected Information

  • Usage Data: We collect information about your interactions with our site, such as pages visited, articles clicked, time spent, and referral sources.
  • Device and Technical Data: This includes your IP address, browser type, operating system, device type, and approximate location (e.g., city or region).
  • Cookies and Tracking Technologies: We use cookies, web beacons, and similar technologies to enhance your experience, analyze site performance, and deliver personalized content. You can manage cookie preferences through your browser settings.

c. Third-Party Data

We may receive data from third-party services, such as analytics providers or social media platforms, when you interact with our content (e.g., sharing articles).

2. How We Use Your Information

We use your information to:

  • Provide and improve our services, including delivering relevant news and personalized content.
  • Analyze site usage to optimize performance and user experience.
  • Communicate with you, such as sending newsletters or responding to inquiries.
  • Display targeted advertisements based on your interests.
  • Ensure the security of our platform and prevent fraud.
  • Comply with legal obligations.

3. How We Share Your Information

We do not sell your personal information. We may share your data in the following cases:

  • Service Providers: With trusted third parties who assist us in operating our website (e.g., hosting, analytics, or email services), bound by confidentiality agreements.
  • Advertising Partners: Non-personally identifiable data may be shared with ad networks to deliver relevant ads.
  • Legal Requirements: If required by law, such as to comply with a court order or protect our rights.
  • Business Transfers: In the event of a merger, acquisition, or sale of assets, your data may be transferred to a successor entity.

4. Cookies and Tracking

We use cookies to:

  • Ensure the website functions properly (essential cookies).
  • Understand user behavior (analytics cookies).
  • Deliver personalized ads (advertising cookies).

You can opt out of non-essential cookies via our cookie consent tool or your browser settings. Note that disabling cookies may affect site functionality.

5. Your Choices and Rights

You have the following rights regarding your data:

  • Access: Request a copy of the personal information we hold about you.
  • Correction: Request updates to inaccurate or incomplete data.
  • Deletion: Request the removal of your personal data, subject to legal obligations.
  • Opt-Out: Unsubscribe from newsletters or opt out of targeted advertising.
  • Restriction: Request that we limit the processing of your data in certain cases.

To exercise these rights, contact us at privacy@yellowpage.my. We will respond within 30 days, as required by applicable laws.

6. Data Security

We implement industry-standard security measures, such as encryption and secure servers, to protect your data. However, no system is completely secure, and we cannot guarantee absolute protection against unauthorized access.

7. International Data Transfers

As a Malaysia-based platform, your data is primarily processed within Malaysia. If we transfer data to other countries (e.g., for cloud storage), we ensure appropriate safeguards, such as standard contractual clauses, are in place to protect your information.

8. Third-Party Links

Our website may contain links to external sites, such as news sources or advertisers. We are not responsible for the privacy practices of these third parties. Please review their policies before sharing personal information.

9. Children’s Privacy

Yellowpage.my is not intended for users under 16. We do not knowingly collect data from children. If we learn that we have collected such data, we will delete it promptly.

10. Changes to This Policy

We may update this Privacy Policy to reflect changes in our practices or legal requirements. We will notify you of significant changes by posting the updated policy on this page with a revised “Last Updated” date.

11. Contact Us

If you have questions or concerns about this Privacy Policy, please contact us at:

Email: privacy@yellowpage.my